More and more of us are recycling than ever before, but we can still do better – especially when it comes to plastic.
According to the Ellen MacArthur Foundation, more than 30% of UK plastic will never be reused or recycled, which is why last year the organisation set up The New Plastics Economy Global Commitment in partnership with UN Environment.
Recognising that a large portion of responsibility lays with businesses, the pledge encourages companies across the globe to remove single-use plastics from their operations and introduce 100% recyclable packaging by 2025.
We signed up to the pledge along with the likes of Coca-Cola – but we’re aiming to hit our own target by the end of this year instead. We’re nearly there too – 84% of our products are packaged in 100% recycled UK plastic bottles, this is material which could otherwise have gone to landfill.
It’s not an easy process for us, and with so many different types of plastic out there, and so many different symbols, neither is getting your recycling right at home.
With estimates for plastic’s lifespan ranging from 450 years to forever however, it’s important to keep trying – which is why we’ve put together a handy infographic to help you understand which kinds of plastic can go where. Click on the infographic to enlarge it!